|Sun Rays Over Cummings Mountain - Tehachapi, California|
From 1826 through 1900, according to Schwarz, only a few million photographs were captured across the world, but by 1930 about one billion pictures were exposed annually and by 1960 that number increased to three billion. In the 1970's an average of 10 billion photos were captured each year, and that number increased to 25 billion in the 1980's and 57 billion in the 1990's. Beginning in 2000, the number of photographs captured annually across the world spiked steeply, passing 380 billion in 2012. We're expected to surpass one trillion in 2015!
I have no idea how anyone knows for sure just how many photographs were captured each year. This seems like an impossible task, and I feel bad for whoever had to come up with the answer. Perhaps that is why a simple statement of "a lot of photos" is the best response.
This is not necessarily bad news. Gear is both better and cheaper than ever. There are things that you can do photographically now that would have been extraordinarily difficult or even impossible just 20 years ago. There are so many more ways to share your photographs with the world than there ever was before.
To stand out from the crowd and get noticed is not easy. It's a seemingly impossible task. But it is possible, and people do it every day. I have some thoughts on how to achieve this.
|On A Brighter Day - Tehachapi, California|
Second, you have to be creative like mad. There are tons of creative people in the crowd. You need to find ways to up the ante on your own creativity, which is an essential element of photographic vision. You have to make sure that you are the most creative person that you can be.
Third, you have to go where others are not going and at times when they are not there. Stand out from the metaphoric crowd by not being anywhere near an actual crowd. Photography is in part about being at the right place at the right time, and that often means doing things that others are not willing to do.
Finally, to stand out from the crowd, you need to interpret the scene and not just capture it. Most picture-takers are documenting the scene in front of them, but very few are interpreting it. Charles Hawthorne said, "The world is waiting for men with vision--it is not interested in mere pictures." Most people are capturing "mere pictures" and few are capturing interpretations of the world. You must infuse your images with your own unique thoughts and feelings. It's not necessarily about seeing something that hasn't been seen, but thinking differently about what everyone sees.
Mankind has indeed taken a lot of photos, and the vast majority of them are uninteresting. Most are not good at all. Very few speak to the viewer. It is those who can create meaningful photographs that will find success.